Coffee Meets Bagel – new approaches and innovations

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The company, which has developed Coffee Meets Bagel, has recently got about $3 million for development and is now going to launch one of the biggest updates to the app, which will surely add to its popularity.

Current features of the app

One must admit that among the variety of applications and free online dating sites, Coffee Meets Bagel can boast quite an original approach towards online dating as such. Instead of annoying its users with a variety of potential matches, like most other apps do these days, Coffee Meets Bagel offers you one person every day, no more. Then you can traditionally either accept or ignore the offer, but if you like each other with someone, then your match will be automatically redispatched to a built-in private phone line (which has been powered by Twilio app servicing until recently), where you will enjoy exchanging short messages within one week period of time. Furthermore, if you happen to decide upon going on a date together, Coffee Meets Bagel will even offer both of you a small discount at some restaurant or a café nearby.

Innovations to be used soon

For what it’s worth, the company isn’t going to be satisfied with what has already been achieved, so Coffee Meets Bagel has already developed its own built-in advantageous system for instant messaging, which means that its users will be able to get to chatting immediately (as before, this feature has a seven-day period).

In fact, Coffee Meets Bagel is aimed mainly at establishing strong connections and solid ground for the long-term communication between its users, rather than just mere offering you a choice of the potential matches. The people who are shown to you aren’t chosen at random or according to the geographical proximity principle, as a rule, Coffee Meets Bagel is oriented on your Facebook friends of friends, whom you seem not to meet with yet. The study, undertaken by the company, showed that those people who exchange messages within the first period of 24 hours are more likely to exchange real phone numbers further. So, having installed this new feature, Coffee Meets Bagel gets the unique opportunity to get important data about the behavior of its users in order to be one step ahead, offering some new innovations.

Despite the fact that this feature isn’t something new in the sphere of online dating, being a standard one, Coffee Meets Bagel managed to mix this standard and user-friendly messaging with its original approach to finding matches, which can be called an interesting attempt.

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